Ben & Jerry's two co-founders want to make it easier for Americans to sue police officers who abuse their authority, a move that reform advocates say is a key step towards substantive police reform.

Ben Cohen and Jerry Greenfield made their views clear during a virtual press conference Tuesday announcing the new campaign to end qualified immunity -- the Supreme Court doctrine that shields law enforcement officers from being personally sued for actions performed in the line of duty.

The Campaign to End Qualified Immunity is being championed by Cohen and Greenfield as individuals, and activist Shaun King and rapper Michael "Killer Mike" Render joined the meeting along with other reform advocates. Qualified immunity reform has received bipartisan support from Republicans including US Rep. Tom McClintock of California and Indiana Sen. Mike Braun, as well as Democrats like Massachusetts Rep. Ayanna Pressley and New Jersey Sen. Cory Booker.

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